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Media Campaign-Buildex 2008
A dedicated international and regional marketing campaign will cover
every element of the advertising mix and will include:

• Comprehensive press advertising campaign in leading regional &
international newspapers, business and trade publications.
• Extensive media coverage through press, write ups and releases.
• Outdoor advertising to maximize reach and deliver impact.
• Key industry publications, street signage, target mail outs,
newsletters, web sites, and press-conferences.
• Targeted direct marketing initiatives to industry experts, buyers,
sellers, distributors and contractors including updates and
newsletters mailed on regular basis.
Why Should You Exhibit?

• A wonderful opportunity to network with government decision makers
and country delegations from around the world.
• A perfect place to meet members of the various internationally
acclaimed supporting bodies and organizations.
• A cost effective and targeted media to meet senior level decision
makers.
• High level delegations to provide unrivalled access to promote
exhibitors products and services to key environmental professionals.
• An opportunity to renew and reaffirm contacts within a large
conference and exhibition environment.
• Event to take place in the heart of the Middle East; a region with
growing water, building, construction, power generation, air
conditioning and environmental activities and future business
prospects.
• To focus on delivering business value to key buyers in the market.
Who Will Attend?
• CEO's / Managing Directors
• Marketing Managers / Decision Makers

• Financial Heads / Area & Regional Managers
• General Managers / Technical Experts
• Distributors / Traders
• Purchasing Authorities / Agents
• Diplomatic Missions / Trade Associations
• Export Councils / Engineers
• Supervisors / Technical Officials Engineers
• Manufacturers / Suppliers / Dealers / Retailers
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