The organizer will ensure a very huge number of visitors, as in
previous years our visitors were estimated of more than 50000
visitors coming from all over the Kingdom and GCC countries. More
than 4 billion Saudi Riyals of realty deals and alliances were done
during the exhibition. An aggressive media campaign will include:
A wide
range campaign through local, Gulf and
international newspapers, in edition to
newspapers' editorials.
Advertisements in specialized magazines.
High
profile advertisements in specialized satellite
channels.
Outdoors
banners.
Direct
mailing to top managements and decision makers
in the Eastern Province.
Mass
E-mailing and SMS invitations.
A very
professional plan designed for Public Relations
professionals to communicate with satellite
channels representatives and newspapers to cover
the exhibition activities.
Free
specialized exhibition catalogue, will contain
some information about the exhibition sponsors,
exhibitors and the exhibition, to be distributed
among interested visitors.